Posted in Entrepreneur, Innovation, multimedia journalist

Help Fund The Beacon Reader Project “HOW’D YOU GET THAT (MEDIA) JOB?”

Tracie Powell.
Tracie Powell.

Tracie Powell currently serves as the co-chair of the NABJ Digital Journalism Task Force. She is also founder, editor and publisher of the amazing AllDigitocracy.org website, which has quickly become the go-to website for digital diversity media issues.

But things like AllDigitocracy.org don’t run on good will alone. Good journalism needs to be funded, which is why I’m asking you to consider donating to Tracie’s Beacon Reader project, “How’d You Get That (Media) Job?” Under the project, Tracie will do high-quality video interviews with diverse industry movers and shakers on how they ended up with the jobs they’re in.  The first one, below, is with Roland Martin, a past NABJ board member, media entrepreneur and host of TV One’s “Washington Watch with Roland Martin.”

Non-whites make up nearly 40 percent of the U.S. population, but only 12 percent of U.S. newsrooms. That’s according to a report released in 2013 by the American Society of News Editors (ASNE). The organization also found that 90 percent of newsroom supervisors at organizations that participated in the study were white.

Similarly, the Radio Television Digital News Association found that while the minority population of the United States has risen 10.4 percent, the minority workforce in television news is up only 3.7 percent, and the minority workforce in radio is up 0.9 percent. RTDNA’s 2012 diversity study also found that 86 percent of television news directors and 91.3 percent of radio news directors are Caucasian.

While women have made some progress, they still earn only 36 percent of bylines or on-camera appearances, and the number of women industry executives has declined. All Digitocracy seeks to help turn the tide by giving these journalists advice, insight and access to opportunities and by working closely with hiring managers to help make their newsrooms more representative so that they can better serve and engage with their respective audiences.

In a nutshell, All Digitocracy considers media questions and issues that aren’t covered—and your help will allow us to take this coverage even further with this new web series.

If you’re interested in funding good journalism, you can get more information here. Pledges start at only $5, but the deadline to show your support is Christmas Eve, so please consider making a donation today.

Benét J. Wilson is the vice president of education for the NABJ Digital Journalism Task Force.  She also serves on the board of the Online News Association.  She is coeditor of AirwaysNews.com and  a freelance aviation journalist and blogger.

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Home of the National Association of Black Journalists's (NABJ's) Digital Journalism Task Force

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