Tag Archives: Tumblr

Best of NABJDigital Blog: What Journalists Can Learn From the Yahoo-Tumblr Alliance: Build It or Buy It

Editor’s note: We are taking this week off to enjoy the holidays with our families.  So this week, we’ll be re-running past posts.  Today’s post is from DJTF co-chair Tracie Powell, who gives her take on Yahoo!’s acquisition of tumblr. and  how this relates toother news organizations.  It originally ran on May 21.  Enjoy!

yahoo tumblrYahoo’s $1 billion purchase of the blogging site, Tumblr, is being heralded as a cool move by media watchers everywhere. It’s cool because the alliance brings in younger users to an aging Internet giant, a demographic advertisers crave, which translates into growing revenue—something legacy news media companies need.

Angel Investor and entrepreneur Jason Calacanis wrote for LinkedIn over the weekend that the then-pending deal had journalists livid. “Journalists are one of the first groups to lash out. Why? Because they have no chance of making big money in their jobs, and they have to fight for $5,000 raises while their pensions are replaced with 401ks. Also, they tend to have covered startups like Tumblr from year one and they can’t reconcile how something that didn’t exists five years ago is now worth $1 billion — and that they don’t have to balls to create something.”

I agree with Calacanis that the big-media purchase has many journalists more than a little bit jealous. But not because of our dwindling paychecks, which (for most of us) have always been rather paltry. But because journalists know – but aren’t saying out loud – that this purchase is just the latest right-left hook to our dying business model. We, along with everyone else, are waiting for the dreaded knockout punch while marveling ringside at such a gargantuan media buy.

We also know that our parent companies — be they newspaper giants, cable or broadcast stations – don’t exactly have a billion dollars laying around that executives or stockholders are willing to risk on a blogging site filled with porn, copyright infringing material and racist bullcrap—content advertisers don’t typically like.

That said, not all is bleak for journalists. The one thing we have going for ourselves is that Yahoo’s purchase shows, once again, that content is still king. We, content creators, just have a hard time  believing it. Both “Facebook and Google have demonstrated that a vast audience for free content can bring in significant advertising revenue,” reports The Wall Street Journal, a fact news executives surely take into consideration as they mount more pay walls. What the Yahoo-Tumblr purchase also represents is an opportunity for individual journalists (and some companies that can be cool enough for the younger crowd) to build their own brands while reaching a new, more coveted, audience.

For news organizations this purchase should not just be viewed as yet another opportunity to use somebody else’s platform to build a brand and distribute product. That’s alright for individual journalists, but for legacy media companies this purchase underscores the fact that they should be investing or creating their own innovative platforms that combine social networking with content to reach a critical mass of people. Sort of like The Atlantic Media Company did when it created Quartz, a mobile-first business news site, last September. Quartz exceeded its own expectations by receiving nearly a million unique visitors in its first month.

Not all of us can be like The Atlantic, which is navigating the digital age better than most of its contemporaries. But if we can’t build it, buy it. You know, like Yahoo just did.

What Journalists Can Learn From the Yahoo-Tumblr Alliance: Build It or Buy It

By Tracie Powell, DJTF VP of Policy

yahoo tumblrYahoo’s $1 billion purchase of the blogging site, Tumblr, is being heralded as a cool move by media watchers everywhere. It’s cool because the alliance brings in younger users to an aging Internet giant, a demographic advertisers crave, which translates into growing revenue—something legacy news media companies need.

Angel Investor and entrepreneur Jason Calacanis wrote for LinkedIn over the weekend that the then-pending deal had journalists livid. “Journalists are one of the first groups to lash out. Why? Because they have no chance of making big money in their jobs, and they have to fight for $5,000 raises while their pensions are replaced with 401ks. Also, they tend to have covered startups like Tumblr from year one and they can’t reconcile how something that didn’t exists five years ago is now worth $1 billion — and that they don’t have to balls to create something.”

I agree with Calacanis that the big-media purchase has many journalists more than a little bit jealous. But not because of our dwindling paychecks, which (for most of us) have always been rather paltry. But because journalists know – but aren’t saying out loud – that this purchase is just the latest right-left hook to our dying business model. We, along with everyone else, are waiting for the dreaded knockout punch while marveling ringside at such a gargantuan media buy.

We also know that our parent companies — be they newspaper giants, cable or broadcast stations – don’t exactly have a billion dollars laying around that executives or stockholders are willing to risk on a blogging site filled with porn, copyright infringing material and racist bullcrap—content advertisers don’t typically like.

That said, not all is bleak for journalists. The one thing we have going for ourselves is that Yahoo’s purchase shows, once again, that content is still king. We, content creators, just have a hard time  believing it. Both “Facebook and Google have demonstrated that a vast audience for free content can bring in significant advertising revenue,” reports The Wall Street Journal, a fact news executives surely take into consideration as they mount more pay walls. What the Yahoo-Tumblr purchase also represents is an opportunity for individual journalists (and some companies that can be cool enough for the younger crowd) to build their own brands while reaching a new, more coveted, audience.

For news organizations this purchase should not just be viewed as yet another opportunity to use somebody else’s platform to build a brand and distribute product. That’s alright for individual journalists, but for legacy media companies this purchase underscores the fact that they should be investing or creating their own innovative platforms that combine social networking with content to reach a critical mass of people. Sort of like The Atlantic Media Company did when it created Quartz, a mobile-first business news site, last September. Quartz exceeded its own expectations by receiving nearly a million unique visitors in its first month.

Not all of us can be like The Atlantic, which is navigating the digital age better than most of its contemporaries. But if we can’t build it, buy it. You know, like Yahoo just did. 

Friday Fast Five – Your Guide To New Media

By Ameena Rasheed, NABJ Digital Journalism Task Force intern

1. Gizmodo – 7 Uses for Your Outdated iPad

2. Blogging Tips – How To Choose A Best Domain Name Smartly

3.  Journalism.co.uk – 50 blogs by journalists, for journalists

4.  ProBlogger – 7 Old Post Revival Techniques You Won’t Believe You’re Overlooking

5. Mashable – Kleverbeast Wants to be Like Tumblr for Your Own Mobile Apps

How-to: RebelMouse

rebelmouse

By Ameena Rasheed, NABJ Digital Journalism Task Force intern

If you have been following the NABJ Digital blog long enough, then you know that we love social media curation tools like Storify and Storination. For today’s multimedia journalist, these types of things are a God send. No more pilling up blog posts with separate pieces of media from across the Web. Now, you can drag and drop online content (Tweets, photos, urls, etc.) into one cohesive space. While Storify has taken over, I’m excited about one of the newer sites called RebelMouse, it is a little like Storify on Steriods, but packaged up like Pinterest.

What you can use it for:

Let’s get started:

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When you visit RebelMouse, you are given the option to log in or sign up through several different social networking sites. Once logged in, you will see your homepage (pictured below). Your homepage will display all of your connected social media streams.

A screenshot of RebelMouse's dashboard.

A screenshot of RebelMouse’s dashboard.

To start customizing your RebelMouse homepage, go to the “Dashboard” section on the upper right hand corner of the page. Once on your “Dashboard” page (pictured below), you will be able to add which sites’ content you want on your RebelMouse homepage. What’s unique about RebelMouse is that you actually get to invite others (via email or RebelMouse name) to help add to the content, too! This is great for group projects. Depending on your purpose of using this tool, the types of social media accounts you use may vary. If you hover your mouse over each section you are able to edit the content (change the title, add or remove photos and more).

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Connect various social media sites to your RebelMouse site.

For Twitter: You are only allowed to connect one Twitter account. Keep in mind that ALL of the tweets with images and links from that account will appear in the RebelMouse feed, so pay attention to what you post.

*An easy way to filter the content, whether you are working as an individual journalist or you are covering a story with several others, is by using a unique hashtag to make sure that all the content is on one accord.

For Facebook: Like with Twitter, you can connect only one page. **For Facebook, it will post all content that isn’t marked as private.

*If you click on the “Content & Feeds” button (pictured below) that is to the right of the “Sites” button, you get more advanced options to for connecting your social media feeds. There you can add other sites such as Pinterest and Tumblr. By inputting various usernames and hashtags, you are able to filter the content even more. Once you input the username or hashtag, you have the option of choosing how that content is gathered and shared.

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RebelMouse’s advanced filter for your feeds.

**Since RebelMouse is all about what’s visually appealing, the tweets without media (photo or video) will go into your drafts. Facebook posts that are marked private and photos you like on Instagram are also compiled into the “Drafts” section. From the “Drafts,” you can either post or delete the content.

If you are interested in sharing your stream, you can go to the “Embed” section to retrieve the HTML to place in any blog or site or  just use the WordPress plugin. I used the WordPress plugin for my online portfolio as a “front page” to share my favorite news headlines and what I’m reading online at the moment.

Extras: Do you use Google Chrome? Add the “Stick” bookmarklet to your browser so you can add content to your RebelMouse account while surfing the Web.

A screenshot of RebelMouse's dashboard.

A screenshot of RebelMouse’s dashboard.

Add navigation to your site by creating RebelMouse pages for specific topics. At the top of my page (pictured above), I have several tabs going across. To the right of my tabs, there is a “More” button. If you click the pencil to the right of that button, you are able to create, edit and delete specific pages. You can reorder each page by dragging the navigation items by the handle on the left column.

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Edit your navigation pages on RebelMouse.

NABJers, are you using RebelMouse? Let us know in the comments!  And check out the NABJDigital page.

Tumbling Into Tumblr at ONA 2011

The Online News Association conference does this really cool thing — it allows attendees to pick an “unconference” topic on site and they ran them on Saturday. I was happy to see the one I chose — We’ve Got A Tumblr: Now What? — was one of the three winning entries.

We’ve got a Tumblr! Now what?

You’ve convinced your boss that having that blue dashboard open in a browser tab all day should actually be part of your job … and now what? Let’s come together as the proprietors of media Tumblrs to discuss what works, what doesn’t, how we’re using the platform, and what we dream of doing if we just had 2 more hours in the day.
I was interested in this session anyway, but the bonus for me was that the unconference session was co-hosted by Mark Coatney of Tumblr (who was also on my ONA branding panel) and Phoebe Connelly of Yahoo! News.
“Tumblr: An unholy marriage between Twitter and a blog”-@phoebedoris #onatumblr #ona11
cmcloutier
September 24, 2011

Here’s a Tumblr from my friend Jon Ostrower, aka Flightblogger. He’s one of my fellow aviation journalists and avgeeks who travels now the way I did 10 years ago.

FlightBlogger On The Move

Lemon on the level. (Taken with Instagram at Casa Del Popolo) Bins of Legos. NO WAY?! #CanIbe10again? (Taken with Instagram at LEGO Imagination Center) Atlantis’ Gathered Fan Base #sts135 (Taken with instagram) Atlantis: As seen from my iPhone+Binoculars #sts135 (Taken with instagram) A Spaceship waits in the dark.
Monthly: 94 million unique visitors to @tumblr and only 30 million registered users. – @mcoatney #ona11 #onatumblr
rlytle
September 24, 2011
Frustration w. CMS pushed Mark Coatney @mcoatney to experiment with social media. #ona11 #onatumblr
boyreporter
September 24, 2011
.@caitlindewey: Another benefit to Tumblr — one person can do it. You don’t need reporters, developers, etc. So so easy. #onatumblr
benetwilson
September 24, 2011
The average Newsweek reader is 57. Move to Tumblr was attempt to engage younger demographic. Smart! #onatumblr
caitlindewey
September 24, 2011
General Electric has a cool Tumblr that features pictures of its products.Scroll down and check out those beautiful engine pictures!!
General Electric

This blog features the groundbreaking research and technology that GE has been developing since the days of Edison. Follow us here for a look inside our research labs, manufacturing plants, and archives, as we explore 130 years of innovation. @noahk 30 ft up, shooting at our Jenbacher gas #engine plant in Jenbach, Austria.
Tumblr lets you alter the voice of your publication a bit while appealing to new audience. That IS a pretty sick opportunity. #onatumblr
caitlindewey
September 24, 2011
I like that you can quickly get started with a Tumblr with your newsroom content without having to go through painful IT or coding process.  One person can get it up and
How often should news orgs post on Tumblr? At Newsweek, @mcoatney did 5-10/day including curation. #ona11 #onatumblr
jendorroh
September 24, 2011
The web is a conversation, @mcoatney says. Tumblr allows you to take advantage of that in a way a conventional site does not. #onatumblr
caitlindewey
September 24, 2011
People respond to a human voice. Agreed, @CNNMoneyTech is an awesome example: http://t.co/8659Qevz #onatumblr
caitlindewey
September 24, 2011
Tech Tumblr – Technology News – CNNMoney

Most of last week’s Facebook coverage of focused on Timeline and “real-time apps.” Wasn’t till today that we started to realize just what “real-time apps” actually means: Anything you do, on any app you’ve let connect to Facebook, can be broadcast in realtime. Every story you read on Yahoo.
.@boyreporter, always wise: Tumblr’s a great platform for outlets with longer publication cycles. Easy way to repurpose content. #onatumblr
caitlindewey
September 24, 2011
Tumblr good for pull quote or single photo from gallery linking back to main site #ona11 #onatumblr
mjanairo
September 24, 2011
Have you seen @ONA’s tumblr? http://t.co/lU0WAZ1t #ONA11 #onatumblr #ONAunCon
ONAConf
September 24, 2011
ONA Issues

2011 Online Journalism Award winners announced! BBC News, Flipboard, the Los Angeles Times, Zeit Online and the Washington Post were among the news and technology organizations that took top honors. Find the full list here on journalists.org. “This quote comes from Tim Harford, who argues that success is really just a product of failure.
I love #ONA #tumblr! http://t.co/QdZrcc5Y #ONA11 #onatumblr I’m starting to see the possibilities, @phoebedoris, @mcoatney!
benetwilson
September 24, 2011
Check out @phoebedoris’s user engagement #Tumblr project for @yahoo: http://t.co/qmBUoyI5 #onatumblr #ONA11
NABJDigital
September 24, 2011
Down But Not Out

I have been out of work for two and a half years. After working for AT&T and former AT&T companies for about 17 years in Yellow Page Sales, I was terminated. I was 59 years, 11 months old. I was told that I was terminated because I had a hearing loss.
At @nationalpost, our big breakthru was when our Starbucks graphic start on Tumblr & end up on CNN: http://t.co/radatMrh #onatumblr #ona11
chrisboutet
September 24, 2011
From Tumblr to TV: How our #Starbucks “Trenta” graphic became an online hit | Editors | National Post

This week, the National Post team created a graphic illustrating the size of the new Starbucks “Trenta” cup. In the matter of a day, the graphic went from a post on Tumblr to making an appearance on Anderson Cooper’s CNN show, 360. In our ongoing effort to explore and explain how news spreads, we break…
A favorite #Tumblr discussed: NPR Fresh Air (I love that show): http://t.co/prJUOQbX #ONA11 #onatumblr
NABJDigital
September 24, 2011
Reblogged from ryancharlesgoodman Followups to our Brad Pitt interview: Poynter looked at Brad’s J-School attendance New York Magazine examines Brad’s eating habits The official font of President Obama’s presidential campaign was Gotham. Everything written on this blog is sung in Comic Sans. Is there a tumblr that collects Tumblrs that have only one post and nothing else?
Tip from @phoebedoris for news orgs: check out Tumblr’s browse-by-subject, and tag posts for subjects hungry for content. #onatumblr. #ona11
jendorroh
September 24, 2011
Plug from the #onatumblr session: If This Then That, a way to automate uploads to various social media platforms http://t.co/bvfZ5dI7 #ona11
cmcloutier
September 24, 2011
We all love If this, then that: http://ifttt.com/ @10000Words on IFTTT: http://ow.ly/6DRYi #ONA11 #onatumblr
benetwilson
September 24, 2011
ifttt / About ifttt

Put the internet to work for you by creating tasks that fit this simple structure: Think of all the things you could do if you were able to define any task as: when something happens (this) then do something else (that). The this part of a task is the Trigger.
Great advice from @phoebedoris take a look at the theme garden, explore how things are laid out, rendered, visualized #ona11 #onatumblr
boyreporter
September 24, 2011
Hey #onatumblr folks here’s a bitly bundle of great tumblrs mentioned in this presentation http://t.co/bnBzy8wd #ona11
boyreporter
September 24, 2011
bitly.com Bundles

9 links in this bundle – Hide PreviewsOrganize Content
Some other great #tumblrs: http://ow.ly/6DSbc tumblr.com/spotlight HuffPost picks: http://ow.ly/6DSdD #ONA11 #onatumblr
benetwilson
September 24, 2011
We accept submissions on @ONA’s tumblr, #photo, #dataviz, #onaissues, etc http://t.co/lU0WAZ1t #ONA11 #onatumblr #ONAunCon
ONAConf
September 24, 2011
Everyone following or at the #onatumblr session, please send me your Tumblr sites! I curate nationalpost.tumblr.com #ona11
PoppedCulture
September 24, 2011

Top 10 Apps I Picked Up At NABJ 2011

By Benét J. Wilson, DJTF co-chair, Online Managing Editor-Business Aviation, Aviation Week Group

At last week’s NABJ Convention, Val Hoeppner of the Freedom Forum taught MOBILE STORYTELLING 101 as a half-day Learning Lab. As part of the lab. Hoeppner showed us a bunch of iPhone apps that journalists can use in mobile storytelling, Here are my 10 favorites. All are free unless otherwise noted.

Val Hoeppner – Google+

If you need to take your multimedia skills to the next level check out our Advanced Multimedia Boot Camp in Nashville, Tenn. Oct. 12-16, 2011. Advanced Multimedia Boot Camp Offered Oct. 2011. Workshops and Conferences. Advanced Multimedia Boot Camp is for professional journalists, journalism educators, students and others with some multimedi…
2011 Convention – Tuesday and Wednesday – National Association of Black Journalists

NABJ BOARD OF DIRECTORS MEETING Location: 7:00 a.m. – 7:00 p.m. REGISTRATION & WELCOME CENTER Location: Broad Street Foyer Make sure to visit the registration & welcome center for all of your convention materials. Sign up for the special events, including the golf tournament, the 5K Walk/Run, and purchase tickets to the Salute to Excellence Awards Gala and Saturday Gospel Brunch.
I have so many #nabj11takeaway moments, it’s hard to choose. I’ll pick @vhoeppner Visual Storytelling & @webbmedia top 10 #techtrends. #NABJ
NABJDigital
August 8, 2011
Let’s face it — even though we are all news gatherers, we are also voracious news consumers.  I’m shocked that I didn’t have the AP Mobile app on my iPhone, considering all the great content available on it.
AP Mobile

AP Mobile is an award-winning multimedia news portal developed by The Associated Press that provides anytime access to international, national and local news. In addition to AP’s own worldwide coverage of breaking news, sports, entertainment, politics and business, more than 1,000 AP members and third-party sources provide content for AP Mobile.
I’m one of those people who is addicted to the Notes function on my iPhone.  But the problem is, Notes is very static and I can’t access it when my phone isn’t around. In comes Evernote.  This app is Notes on steroids.  I can “Type a text note. Clip a web page. Snap a photo. Grab a screenshot.” I can snap a pic of a business card.  I can store web pages. I can copy notes from Twitter.  I could go on, but you get the point.  The bonus is that I can access my Evernotes from any device — iPhone, iPad or laptop computer!
Remember Everything | Evernote Corporation

Save your ideas, things you like, things you hear, and things you see. Evernote works with nearly every computer, phone and mobile device out there. Search by keyword, tag or even printed and handwritten text inside images. Get Evernote Download Now It’s free.
And here I thought my installed iPhone camera app was perfectly fine. Wrong!! I hate to pay for apps, but this has been worth every penny of the $1.99 cost.  I can use the camera flash as a continuous light.  I can better control and focus my pictures. I can shoot in different modes.  And I can automatically post to Facebook, Twitter and Flickr. Cool!
Camera+ …the ultimate photo app

Use the iPhone 4 LED flash as a continuous fill light to improve photo quality, especially for portrait and macro shots. Use the grid to line up your shots and eliminate tilted shots. Up to 6× zoom with advanced digital processing provides you with quality that simply blows away the competition.
You have a cool camera app. Now you need an app to edit and organize your pictures. Photoshop Express is it.  You can crop, change the exposure, add colors and tints and upload to your favorite social media outlets.
Photo Editor, Online Photo Editor, Photoshop Express | Photoshop.com

First things first… create an account Create a free Photoshop.com account so you can use Photoshop Express apps to upload photos, store and organize them, and create interactive slideshows-and to quickly post your edited photos to sites like Facebook. Does your photo need a quick fix? Crop, straighten, adjust color, and touch up imperfections.
Staying with the photo theme, Hoeppner told us about the Pano app, which allows you to easily take fantastic panoramic pictures.  I love that this app tells you just where to move the camera to use up to 16 photos for a 360 degree shot.

I’ve used the iPhone video camera, but the MovieCamera app just rocks! You can use your flash to light a scene, it has auto focus, exposure and white balance, you can go hi res and HD AND you can see the sound recording levels. Sweet!

iPhone – iPod Touch – iPad Apps

Finally! A motion picture camera app for the iPod touch, iPhone 3GS and iPhone 4 that allows your professional skills to shine. Movie Camera is designed for professional cinematographers who want to leverage the small size and portability of the iPod touch or iPhone but still want complete control over the picture settings.

The iPhone comes with a perfectly good audio recorder.  But iTalk (the free version) is SO much more!! You get three levels of recording (good, better and best), a huge red record button and it puts your files in alphabetical order.  You can email smaller files, but need to download iTalk Sync to transfer larger files to your computer.  But if you buy iTalk Pro for $1.99, youcan use Dropbox to transfer your files.

iTalk Sync Free Download for Mac and Windows | One More Tap

Griffin Technology has just released a public beta version of iTalk Sync for Windows computers. iTalk Sync is a companion program to iTalk. iTalk Sync for the Mac is also available and requires Mac OS X v10.4 or greater. iTalk turns your iPhone, iPhone 3G or 2nd generation iPod touch into a high-quality recording device.

Hoeppner had nothing but high praise for Tumblr,a microblogging site that can be used via browser, phone, desktop or email.  Tumblr allows you to post content including ext, photos, quotes, links, music, and videos.  Check out how NPR is using Tumblr, below.

When analyzing the black women who are 35 and older, the percent who have never been married drops to 25 percent, indicating that a solid majority of black women get married before they turn 35.

The Dragon Go app lets you speak to find the things you need.I used it in Philadelphia to find a restaurant that had late-night delivery because I was still starving after an evening reception.  I highly recommend the soup dumplings!  This app links you to everything from local businesses to books to maps to weather — all by voice. Keeping it in the family, I also like Dragon Dictation, which records you speaking and allows you to send an email, a tweet or a status update on Facebook.

Dragon Go! Say What You Want and Dragon Go! Delivers Across the Mobile Web

Imagine – one app access to everything you want on the mobile web! That’s Dragon Go! You just say what you want and Dragon Go! not only hears what you say – it also understands what you want and gives you direct access to the best sites on the Mobile Web delivering what you want.
Compose message and update Social Networking status – by voice on iPad, iPhone or iPod touch

Dragon Dictation, powered by Nuance’s world-renowned Dragon NaturallySpeaking software, allows you to stay connected all the time, even when your hands are busy.

We ended the session with Hoeppner sending us out into the halls to use one of our tools to do a small mobile storytelling project.  I chose to use Audioboo, an app that lets you record up to five minutes of audio and attach a photo, that is easily posted to Twitter, Facebook, Posterous, Tumblr or Friendfeed.  Below is one I did with one of my fellow attendees. Enjoy!

Friday Fast Five + Five – The Mashable Edition

By Benét J. Wilson, DJTF co-chair, Online Managing Editor-Business Aviation, Aviation Week Group

Editor’s note: please join the NABJ Reinvention Committee and Digital Journalism Task Force for a BlogTalkRadio show, “In the Thick of My Career: Searching for the ‘New Me,’” April 29 at noon EDT. Neil Foote of Foote Communications and the University of North Texas, will show mid-career professionals how to revamp their skills and become more tech savvy.   And click here for the replay of our first show in this series — “The Young & the Restless: Keeping Hope & Journalism Alive,” which aired on April 15.  Our third and final show in the series will be “Laid Off, Bought Out & Scared: Managing My Life and Finances.”  This session with Past NABJ President Sidmel Estes of BreakThrough Inc., targets journalists who may have recently lost their jobs or fear they may lose them. We’ll discuss what you can do now to prepare for the worst, how you adjust to life without the office and offer Budgeting 101 tips.

As you know, I keep a Mashable bookmark folder on my laptop for these Fast Five tips.  This particular folder is bursting at the seams, so I deleted some items and decided to throw out the rest as a five plus five bonus edition.  Enjoy!

  1. HOW TO: Turn Your Facebook Profile Photo Into a Video
  2. 10 Online Tools and Tips for the Budding Entrepreneur
  3. HOW TO: Jump-Start Your Career by Becoming an Online Influencer
  4. Lanyrd Keeps Your Conference Life On Track, Via Twitter
  5. Bring Your Tumblr Content to WordPress With Ease
  6. Is Developing a Mobile App Worth the Cost?
  7. 44 Digital Media Resources You May Have Missed
  8. 8 Simple Ways to Improve Your YouTube Channel
  9. HOW TO: Add Social Sharing Buttons to Your Website
  10. HOW TO: Hire a Great Web Designer, With Y Combinator’s Garry Tan